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CONTENT DISTRIBUTION
Launching October 2015:
• Original Web-based Shorts
• Digital Publishing
• Online/Social
Additional Content
Beginning in 2016:
• TV specials
• Made-for-videos
• Books
PRODUCT ROLL-OUT / PARTNERS
• Fall 2016:
Mattel – Master Toy
• 2017:
IMC Toys & Lego
IMMERSIVE DIGITAL STRATEGY
Launching October 2015:
• Original Web-based Shorts
• Digital Publishing
• Online/Social
Additional Content
Beginning in 2016:
• TV specials
• Made-for-videos
• Books
RETAIL STRATEGY
• Fall 2016:
Wide retail
rollout planned
• Spring 2017:
Launch
additional channels
DC SUPER HERO GIRLS and all related characters and elements © & ™ DC Comics and Warner Bros. Entertainment Inc. (s15)